‘Bored’ — Music Video Review
Matt Watson’s first post-EP single/music video shows audiences his art in its purest form.
Matt Watson’s onscreen goofiness might make some viewers and listeners surprised when they hear his music, but if you have been following Watson for a while, you would understand no matter how ridiculous his projects are, they are always quality and solid.
‘Bored’ is an obvious tread away from some of his past work, but his unique and creative thoughts are laid out plain as day in front of you in this music video. From Watson’s nonchalant twisting of the phone cord and his obsession with his goldfish to his drink spillage and haziness on the couch, the appropriately named song has a wonderful visual accompaniment. When this song was first revealed a few months back, the lyrics felt as if they were the perfect setting for a larger-than-life and creative music video to be released alongside it. Now that the music and video have been released, the two fit each other better than I could have imagined.
The Visuals
It would be a disservice to not mention the visuals present in Watson’s first music video in his new musical endeavor. Symbolism aside, the visuals and carefully crafted shots in this video are extremely well done. From the lighting to the atmosphere, everyone who worked on the music video should be damn proud of the work they put in and how beautiful it looks onscreen.
To further the examples of lighting and atmosphere in the music video, here are a few of my favorite shots:
By far my favorite shot comes at the end of the video, where all of the furniture kept inside of the room disappears and Watson walks off to reveal the set where he is shooting the music video. I interpreted this as his dreams and visions of what boredom is like disappearing and him snapping back into the reality where everything isn’t as he imagined at all — there’s no goldfish, no crazy lighting, visuals, or anything that keeps his brain from melting — it’s all in his head and orchestrated by him.
Regardless of what the ending actually means, this is an excellent breakthrough in Watson’s long career as a musical artist. Matt did a fantastic job creating the song, and he and his team did an outstanding job shooting this music video. His collaboration with longtime friend Tucker Prescott was the perfect piece in bringing Watson’s vision to life.
If you would like to support Matt and his musical career, you can check out the music video here and send him some love over on Twitter here.
